Brand Standards: Direct Retailer

Design prototype; Size: Varies; 2,800 - 25,000 sf

Roles:

Concept design and development; programming, planning, and diagramming; 3D model building & optimization; client presentations.

Overview:

Design and deploy a comprehensive, on-demand tool that will capture and share innovative design solutions with locations worldwide in a way that’s relevant to associates and their businesses.  Secondly, design prototypical spaces that leverage the findings of that research.  

Precepts:

1. Increase the consistency and clarity of the Amway brand in global physical presences.  
2. Create design guidance to inform future locations that will help associates become more successful.
3. Aggregate best-practice solutions in a way that can be built upon as new products and market opportunities arise.